Happy Thursday! This is Gina Pocekay, Lead Coordinator for Kai Squared Events, and today I'm excited to kick off a fresh segment on the newly redesigned blog called "3 Things Thursday." Each Thursday I'll be sharing my favorite trio of tips, trends, ideas, inspirations and musings from my week.
Last week, Danielle and I had the chance to attend the WeddingWire World Southern California conference in Long Beach. It was so fantastic learning about some of the new trends in our industry and to continue our education in order to offer the most professional and informed advice and guidance to our clients. We heard from awesome members of the WeddingWire Team, including Sunny Ganguly (@sonnyg) and Alan Berg (@alanberg) as well as leading industry experts like Kathryn Hamm (@gayweddingscom) and Andy Ebon (@andyebon) and today I'm excited to share with you the top three things that I took away from one of my favorite presenters of the day about the important and timely issue of Marriage Equality.
Kathryn Hamm is the President of GayWeddings.com and presented twice during the conference: WedWeCan: Defining, Reaching + Serving Modern Couples and LGBT(Q)&A: Everything You Want To Know But Might Be Afraid To Ask.
My 3 Things:
- The landscape surround the issue of marriage equality is changing. Today, 77% of those under the age of 30 support marriage equality and 82% of wedding professionals plan on serving LGBTQ couples in 2015. The wedding industry is leading the charge in normalizing the conversation of marriage equality and we want to be a part of that cause.
- Leaders in the wedding industry are making the institutional shift to support marriage equality. Couples in search of allies and wedding professionals will be glad to see a more inclusive language being used throughout websites and client materials as well as wedding professionals that are more readily informed about the LGBTQ community and the concerns and worries that many still have about how to navigate an age-old tradition in a modern way.
- It's not enough to talk the talk… Part of being an inclusive event professional is knowing how to support and develop a team of event partners that will serve your clients best interests. Wedding planners should have a fully vetted list of referral partners and contacts that have the same set of values that attracted your client to you. Being an educator and a resource to your event partners is just as important as being a stellar resource to your clients.
If you're not familiar with KSE's Commitment to Marriage Equality, please visit our About KSE page or read below to see how we "walk the walk. "
Our Commitment to Marriage Equality:
KSE proudly supports marriage equality and we are thrilled to work with an extensive network of event professionals and vendors who feel the same way that we do. KSE believes that all couples should be able to celebrate their love in a way that is unique, creative, thoughtful and personal. We also look forward to the day we can remove this statement from our website: when marriage equality is no longer an "issue," but a universal right. Until then, we will continue to encourage, educate and collaborate with our couples and event partners to produce amazing wedding celebrations.